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Market Product Manager (PMM)
广东省深圳市龙岗区
1
12k-24k
Job Responsibilities: 1. Product Research: Conduct in-depth research in channels or customer segments to identify product market opportunities, analyze user profiles, determine product positioning, predict product market size, set market target prices, and evaluate technical parameters. Assist in product planning and design decisions. 2. Market Research: Possess strong market and industry insight and sensitivity. Develop plans for analyzing competitors, industry information, and product information. Analyze and report on the definition, background, current status, regional characteristics, market drivers, market structure, key players, market trends, and corresponding product matrices of specific markets. Identify new development opportunities and successfully tap into new, effective, implementable, and high-value market opportunities. 3. Product Competitiveness Research: Conduct in-depth research in channels or customer segments to identify needs and scenarios. Collect, organize, and analyze information on specific industries, competitors, and customers to identify product pain points and advantages. Conduct product competitiveness model analysis to effectively promote product optimization and improvement. 4. Competitor/Enterprise Research: Clearly articulate company background, current development status, organizational relationships, main business, target market and industry, business model, sales channels, pricing strategies, business cooperation, market and operation strategies, and product overview. Provide effective planning suggestions for product planning. 5. Business Ecosystem Research: Analyze and report on the definition, background, current status, ecosystem map, upstream and downstream of the industry chain, ecosystem players, and development trends of a specific business ecosystem. Identify development opportunities and value in the business ecosystem. 6. Product Go-to-Market Work: Map the product's market, develop product market and sales strategies. Provide new directions and ideas for product sales and marketing, and propose effective and implementable sales strategies and directions. Fully support the market and business teams in product marketing activities and sales direction (how to sell the product and to whom). 7. Become the internal voice of the customer, convey product value, identify product pain points and sales obstacles, gain a deep understanding of the market and competitors, and build strong relationships with customers. Effectively track product lifecycle feedback after launch and propose improvement directions.
Dongguan Aluminum American Aluminum Profile Co., Ltd
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